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Paolo Isoni
Laura Pausini wears the "èn bateaù" costume
Fashion
Paolo Isoni was born in Sardinia, in Monti, in 1981.
He dreamed of the American divas, the princesses. These were the roaring years of the Costa Smeralda, a crossroads of the international jet set.
At 17 he began his career in Porto Rotondo taking care of the beauty of those characters he dreamed of.
He decides to move to London where he graduates at the Marangoni Institute.
In 2011 he gave life to his brand, immediately winning a great success. Today it is divided between London, Milan and Porto Rotondo, where it has its own boutique. Its space is like a theater, you can breathe that retro taste so that those who enter embraces a fairy world, a magical Decameron where everything is possible.
Marta Brivio Sforza, Marina and Fiona Swarovski, Barbara Berlusconi, Sandra Verusio, Patrizia d'Asburgo Lorena, often visit the boutique.
Mariuccia Mandelli (Krizia) encouraged the stylist a lot and did not want to miss the debut of the first collection.
His concept of fashion is clear: "My clothes tell the story where every woman is a princess. Clothes must make people dream through fashion without being contaminated ". He does not believe that homologation is applicable to style. It is always the woman the only protagonist, able to make a dress special, never the opposite. The recurring elements of each collection are the respect of the body, the movement, the decisive cuts that serve to mask what they do not like and enhance the best qualities.
The kimonos, capes, and caban are double face cashmere for the cold months, and become impalpable and light in the warm season thanks to the sinuosity of silk and jersey.
Inevitable every season the "palazzo" jumpsuit with band that rests on the breasts enhancing it, and wide trousers that creates a movement in the assimilable walking to an evening dress. In his fashion you never read an ethnic aftertaste, prefer to talk about his island through the colors. The granite, the sea, the sky, the wild nature of Sardinia blends in its dreamlike vision of timeless elegance.
INDIRIZZO
Passeggiata del Porto - Banchina Parioli Porto Rotondo Olbia
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